This is a guest contribution from Sarath S (Marketing Executive at Keka HR).


Job portals have all the good, bad and ugly. While on one hand it's the primary source to meet the demands for the recruiters and job seekers, it is also the clumsiest platform. It even gets worse when they fail to serve the direct purpose to both the employer and candidate. Due to this a lot of dissatisfaction is attached around it.

There are certain factors that add, such as the fault from employer, applicant and technical negligence into forming as a disruptor for the job portals. Let’s look at few of them that are hindrances for the effectiveness of job portals.

1.    Losing Relevancy

Whenever a search is performed on the portal for a particular job, a bunch of results appear that are admissible to expectations. However, you would also find wholesome of irrelevant jobs listed. This leads to the discontent of the job seeker and creates a negative impression.

A lot of people who are from various fields apply to a job that they hardly know about. Adding to the database, it makes the system clumsier in categorising the jobs and applications.

2.    A clutter of resumes

You will find a whole lot of resumes on the site. These include improperly filled, not pertinent and resumes for expired jobs.

According to BlackEnterprise.com -

“One in three people (36%) don’t work in a career related to their degree”

These piles up into a huge mismatch. This is a big headache for the recruiters who must pick and sort among them for specific positions. A candidate being unemployed, such as when in desperate need to pay their bills, some just apply even though he is not eligible.

3.    Lack of Information                                        

According to Forbes -

“About 80% of the available Jobs are never posted”

When a job Ad is posted, the flaw is that there isn’t any proper information displayed. This makes the candidate not fully aware of what he is applying for. Due to which a lot of non-relevant applications are accumulated into the database for the position.

Example of Job Listing on Naukri 

4.    Mere to No Communication

After a job is applied by a job seeker, he might receive a formal e-mail or message containing the logistics of interview and screening. Thereafter most of the applicants will not have any kind of contact from the employer.

The reason being that the applicants are not provided with the contact details, or it is not in the interests of the employer.

According to, WiPjobs -

“Only around 17% of the recruiters tend to read the cover letters”

This makes the applicant move over to other opportunities. As a result, an organisation might miss out a gem.

5. Spamming

Your details sink into the database of the job portal, after creating a profile. Most sites share this data with the third-party sites. They send you emails of different kinds such as to apply for institute or university, write a competitive test, and pay money for online classes etc.

This sometimes causes being victims of fraud and cheating. There are no proper policies for this since this is an open platform. Personal data protection is always a concern and to be given highest priority.

technical-interviews

6.    The Advent of Social Platforms

Apart from portals that are solely dedicated to jobs, there are other platforms that are on the same page, doing better and giving heavy competition. For example, Facebook and LinkedIn have already entered into this criterion. Social Media has it's own advantages -

• Get job suggestions
• Structured processes
• More chances for interaction with the employer

Graph - Bambu


According to Inc -

“79 percent of Job Seekers use social media in their job search”

7.    Ignoring the Applicants

According to a CareerBuilder survey -

“25% of those surveyed said that they never received an acknowledgment after submitting job application

We have all been there. Looking for a job and applied to many positions, but never got any word from them. Applicants are prone to get ignored. The job portals provide a rot view of job applications, not segregating them as per best eligibility. The chat medium is not that effective in establishing direct interaction between the employer and applicant.

The social media platforms like LinkedIn, Facebook and Twitter is one of the best to get in touch with the employer. Also mistakes of the applicant (such as having a fancy email ID) would give bad notion to the employer.

8.    Poor Filters

This is the root cause for most of the problems mentioned above. Had there any kind of filters for clearing out the muddle, it would help in -

• Making it easy to hire the right candidate for the employer
• For the applicants, it would be easier to find the right jobs
• Saves a great amount of time for both

9.    Pricing for Additional features

For accessing exclusive jobs and features you would be charged. However, not everyone can afford to get access. The applicants are lured saying they would be given priority to get noticed earlier, exclusive access to multiple and highest valued positions.

Pricing for Naukri 

Being real, this would only make them worse as they fail in serving the basic purpose. This is a drawback, where a lot of job seekers back out and the employers might miss out on brilliant employees as well.

10.    Fake Job Listings

Everyday thousands of jobs are posted on the job boards. Of them, there are the ones that are expired and jobs that are falsely presented. Companies and portal owners are responsible for such acts.

Mainly aiming to pull the traffic to make revenue off it and to promote or brand themselves. Applicants who are applying for them may land themselves into problems and bad experiences.

connect

Conclusion

World is transforming so fast, the conventional ways of dealing things are fading for a better engagement. Starting right from the acceptance of application, communication, screening, scheduling and, on-boarding everything is streamlined over the platform.

Making sure the things are perfectly executed perfectly, you can trust and relax. So, for a better hiring and best candidate experience one has to go for prominent Applicant Tracking System. This is where tasks get easier and seamless.

Author Bio

Sarath is a Marketing Executive at Keka HR. He is a tech geek and is passionate about writing.

He plays guitar and is slightly self-absorbed. He can’t keep calm when he’s around birds and love them a little much. He gets inspiration from nature and is creative when it comes to art.